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OVERALL, A FESTIVAL CELEBRATING THE CULTURE OF CONTEMPORARY FASHION IN JERUSALEM

OVERALL

A FESTIVAL CELEBRATING THE CULTURE OF CONTEMPORARY FASHION IN JERUSALEM

TOWER OF DAVID MUSEUM

JULY 16-JULY 20, 2019

WANDERINGS AT THE TOWER OF DAVID MUSEUM

FROM DUSK TIL LATE!

RED CARPET ENTRANCE  .   MULTI-DISCIPLINARY EXHIBITS  .   LIVE DEMONSTRATIONS OF CRAFT MAKING BOTH TRADITIONAL AND MODERN  .  LIVE PHOTO SHOOTS  .  INTERACTIVE PUBLIC ENGAGEMENT WITH FASHION  . 3-D PRINTING  . T-SHIRT DESIGN AND PRINTING  . HEAD COVERING WORKSHOP  . DIGITAL CRAFT STATION  . INTERACTIVE VIDEO-ART  .   PREFORMANCE ART  .   TRADITIONAL PALESTINIAN EMBROIDERY WORKSHOP.  3-D DESIGN WORK SHOP

BRING AN OLD WHITE T-SHIRT AND WALK AWAY WITH A DESIGNER TOP!

Wed and Thurs evenings July 18-19  20:00- MIDNIGHT

 

Bezalel Graduate Jewelry and Fashion Show

July 16 Bezalel Academy of Arts and Design

 

UNIQUE FASHION TOURS THROUGH THE STREETS OF THE CAPITAL

July 17-July 20

CONFERENCE DAY – CLOSET X – What will our closets look like in 2030?

Consumerism, consumption, predicting trends, sustainability, ecology and technology

How do they play a part in our future with fashion?

Thursday July 18

 

LIVE MUSIC WITH LEADING ISRAELI MUSICIANS AWA, SHAI TSABARI AND ESTER RADA

 

DESIGNER ACCESSORY MARKET

Friday July 19

 

FREE ENTRANCE TO OVERALL AT THE TOWER OF DAVID MUSEUM

TICKETS FOR CLOSET X (50 NIS) AND GUIDED TOURS (30 NIS) ON-LINE

www.tod.org.il 07/07/12

 

OVERALL is supported by The Jerusalem Development Authority, the Ministry of Jerusalem Affairs and Heritage and the Jerusalem Municipality. Artistic directors: Shelly Satat-Kombor and Shachar Atwan

The Jerusalem Development Authority, the Ministry of Jerusalem Affairs and Heritage and the Jerusalem Municipality are proud to present the first edition of OVERALL, which will be held at the Tower of David Museum, July 16-20.

 

The debut OVERALL festival, is a first of its kind platform for designers, artists, musicians and scholars to share and explore new concepts, narrative and frontiers within the realm of fashion.

 

OVERALL aims at provoking fresh insights regarding the many ways today’s global fashion ecosystem operates, both in theory and in practice.

During the course of the festival evenings at the Tower of David Museum, dozens of designers and artists will be participating in “Wanderings”  – an interactive conversation that surrounds fashion, with live demonstrations of craft making in every  nook and cranny of the Tower of David Museum – from traditional crafts through to the use of modern technology including machine knitting, to shoe making, jewelry making, to fashion sketching, t-shirt designing, to masterclasses with 3D doodle pen, workshops with Palestinian embroidery experts, weaving, 3D printing .  There will be live photo shoots and interactive engagement for the public .

In addition, there will be a conference CLOSET X which asks what will our closets look like in 2030? A panel of religious Jewish bloggers will take place in which they will discuss which lines won’t they cross when it comes to social media and fashion in their community; unique tours are being held throughout the Festival that will weave threads of discovery throughout the city allowing visitors to engage in different and diverse subjects connected to fashion.

 

Make your own red carpet entrance – and enjoy the wealth of different events that will take place, simultaneously, all over the Tower of David complex.. with tours all over Jerusalem .. and whether you suffer from FOMO or JOMO, OVERALL will be an experience that you won’t want to miss!

 

Program:

 

July 16, end of year fashion show from the Bezalel Academy of Arts and Design

July 17,  20:00 – Midnight: “Wanderings” at the Tower of David Museum. Free Entrance. Esta Rada at 21:00. See program on line for specific times of demonstrations, panels, workshops

July 18,  10:00  – 13:30: CLOSET X – Conference on the topic of consumption, sustainability and communal responsibility in the fashion world – BOOK ON LINE www.tod.org.il

July 18,  20:00 – Midnight:  “Wanderings” at the Tower of David Museum. Free Entrance. AWA at 21:00. See program on line for specific times of demonstrations, panels, workshops

July 19, from 11:00: Friday Designer Accessory Market  and Shai Tsabari performs at 13:00

July 18-20, Tours in Hebrew and English – BOOK ON LINE www.tod.org.il as of July 7.

 

Ilanit Melchior, Director of Tourism for the Jerusalem Development Authority:  Jerusalem is a diverse and creative city and the tourist who arrives today to Jerusalem experiences the authenticity of the city, in addition to the religious and historic elements.  In the last decade, incoming tourism to Jerusalem has increased 47%. Original events like OVERALL which connect to the diversity and uniqueness of Jerusalem are an additional way to tell the story of Jerusalem and expose it to new populations.”

 

Sarit Goldstein, Director General, Ministry of Jerusalem Affairs and Heritage “It’s written in the Talmud that ten measures of beauty were given to the world, 9 were given to Jerusalem and one to the rest of the world. One of the things that both unites and characterizes Jerusalem is the blend of old and new, ancient and modern. Overall is a cultural event, the first of its kind in Israel, that integrates a wide range of disciplines by selected designers- art, fashion, design and other fields, where this blend and integration of crafts reflects the uniqueness of Jerusalem. The Ministry continues to support cooperation with innovative achievement that can showcase the Jerusalem, and its uniqueness, on an international platform.”

 

Eilat Lieber, Director of the Tower of David Museum  “Just as the city’s Citadel, the Tower of David, with its towers and walls, preserves the hand-print of thousands of years through impressive, timeless architectural details; so, too, Jerusalem preserves the mark of diverse and complex cultures, religions and histories in its streets and markets, through materials, colors and geometric shapes, and style. Through thousands of years, the city has seen the best of fine goods from the surrounding areas – silk tapestries, purple and red cloth for the palaces and the Temple, precious stones which were woven into the clothes of the High Priest, golden jewelry from the Second Temple Period, the best of European cloths for the castles of the Crusader kings in the Tower of David, and the clothes of the heads of the Church, and golden fabrics from Damascus for the palaces of the caliphs, some of whose names are still familiar in the Old City.

 

Jerusalem, with all its complexity and significance, lies as a base for this festival of fashion designers, and is present in all aspects – thus the name OVERALL.  The festival at the Tower of David presents a fresh and exciting experience of an encounter with modern production, and encourages one to look forward to the complex social and ecological issues involved in the world of fashion and design in the 21st century”.

 

Shelly Satat-Kombor and Shachar Atwan, Artistic Directors of OVERALL “Fashion is a fundamental way of communicating.  It’s the way that every day we tell the world more about our beliefs and ideologies. It is a visual language. We want visitors to OVERALL to have a greater understanding of fashion as a playful way of expression and that they should leave OVERALL having gained a different perception of fashion, explored the process of fashion through traditional crafts and new technologies and having interacted with a wide range of creators.”